How it works

Official, honest, and live in minutes

Recoverly is a Meta Tech Provider built on the official WhatsApp Business Platform. Here's exactly what happens between installing the app and your first recovered cart.

Step 1 · Connect

Your number stays yours

Click Continue with Meta, log in with the Facebook account that owns your business, and confirm your number. If it's already on your WhatsApp Business app, Meta shows a QR code — scan it from Settings › Linked devices, exactly like linking WhatsApp Web.

  • Coexistence, not replacement. Your WhatsApp Business app keeps working. Chat history imports, and replies you send from your phone sync into Recoverly's inbox.
  • The number customers know. No new number to warm up, no lost trust, no split identity.
  • Verified business profile. Edit your display name, category, about line, address, and profile photo from Recoverly — with a live preview — and it syncs to WhatsApp.
  • One honest limitation. While coexistence is linked, WhatsApp voice and video calls are disabled on the business number by Meta. Everything else keeps working.
Deep dive: coexistence mode explained
Connect WhatsApp
1 · Continue with Meta
Log in with the account that owns your business
2 · Confirm your number
The number your customers already message
3 · Scan the QR code
WhatsApp Business app › Linked devices
Connected · sending live
Quality rating: green · chats in sync
● Live
Step 2 · Templates

Meta-approved messages, minus the paperwork

WhatsApp requires every business-initiated message to use a pre-approved template. Recoverly ships curated templates for every automation, submits them to Meta for you, and tracks their status — draft, in review, approved, or rejected with the reason shown.

  • Named variables, not riddles. Write {{shopper_name}} and {{order_total}}, not {{1}} and {{2}} — Recoverly maps them to Meta's format automatically.
  • Eight languages. English, French, Spanish, German, Italian, Portuguese, Dutch, and Arabic.
  • Full builder. Header (text or image), body, footer, and buttons — URL, quick-reply, or phone number.
  • Status you can trust. The dashboard shows exactly which templates are in review and what happens next. A rejected template shows Meta's reason.
Message templates
cart_reminder_1 · EN
Marketing · Friendly nudge
✓ Approved
order_confirm · EN
Utility · Classic receipt
✓ Approved
flash_sale_sept · EN
Marketing · Flash sale
In Meta review
cod_confirm_hi · AR
Utility · RTL supported
Draft
Step 3 · Consent

Consent is a feature, not a checkbox

WhatsApp is a permission channel, and Recoverly treats it that way at every layer. Marketing goes only to customers who opted in, every subscriber shows where their consent came from, and a STOP reply is honored instantly and protected from accidental undoing.

  • Recorded sources. Chat widget, checkout consent, restock signup — each with its legal meaning explained. Inbound messages alone are never treated as marketing consent.
  • STOP means stop. stop, unsubscribe, and local variants opt the customer out immediately — automations, campaigns, and AI all respect it.
  • Protected revocations. Opt-outs are suppressed, not deleted, so a re-import can never silently re-subscribe someone.
  • Audience math. Campaign audiences are always intersected with the opted-in list before a single message queues.
Subscribers
Sofia M.
Source: Chat widget · explicit marketing consent
Opted in
Arjun P.
Source: Checkout · text-marketing consent
Opted in
Lena K.
Source: Messaged you · service replies only
Not marketing
+1 555 ··· 992
Replied STOP · suppressed permanently
Opted out
Step 4 · Reliability

Built to protect your number

Your WhatsApp number's quality rating is an asset. Recoverly sends in measured batches, backs off automatically when Meta signals trouble, and never sends the same message twice.

  • Quality-aware sending. If Meta rates your number's quality red, sending pauses automatically until it recovers.
  • Measured throughput. Campaigns go out in waves; automations queue in small batches with retries on failure.
  • Idempotent by design. Per-recipient tracking means re-publishing a campaign or replaying an event can't double-send.
  • Receipts, logged. Every send, delivery, and read receipt is stored and visible in the message log.
Sending health
Quality rating
Reported by Meta
Green
Queue
25-message batches · retry ×3
Healthy
Campaign waves
20 recipients / minute
Standard
Duplicate protection
Per-recipient idempotency
Always on
Timeline

From install to first recovered cart

1

Minute 0–2 · Install

One click from the Shopify App Store. Enable the free chat widget from your theme editor — it's live immediately.

2

Minute 2–5 · Connect & pick a flow

Continue with Meta, scan the QR, choose an automation. Templates submit to Meta for approval — usually minutes.

3

This week · Revenue

Approved templates flip your automations live. The next abandoned checkout gets a reminder — and your dashboard starts counting recovered revenue.

See it working on your own store.

Free to install, free chat widget forever, 7-day trial on everything else.

Free plan forever 7-day trial on paid plans Cancel anytime