WhatsApp for financial services

Client follow-up that's fast, and on the record

Quote requests go cold while you're in meetings, and document requests get buried in email. Recoverly brings WhatsApp for financial services to your firm's own number: instant replies to inquiries, reminders for documents, meetings, renewals and payments, and a record of who consented to what. Advice stays with your people.

Your firm's number, not personal phones Consent recorded per contact AI limited to process questions
~50%
fewer missed client meetings with a 24-hour reminder
98%
read rate, so document requests get opened instead of buried
2 min
to connect your firm's WhatsApp Business number
The problem

Where client follow-up breaks down

Clients leave quietly when a quote takes two days, a document request gets lost, or a renewal slips past without a call.

Quote requests answered tomorrow

A mortgage or insurance inquiry arrives at 7 PM. By the time you call back the next afternoon, a comparison site has shown them three competitors.

Documents chased by email for weeks

Pay stubs, tax forms, ID, proof of address. Each request is another email thread, and every missing item delays the application.

Client chats on personal phones

Advisors text clients from personal WhatsApp accounts. Nobody else sees the thread, consent isn't recorded, and the history leaves with the advisor.

Automations

WhatsApp for financial services: what to automate, and what not to

Automate the reminders and the logistics. Keep advice human. Every flow ships with templates, timing, quiet hours and stop rules.

Instant reply to quote and contact forms

A form on your site or a comparison-site lead gets a WhatsApp reply in seconds, one question to route it, and a booking link. Hot leads are flagged for a person.

Document collection reminders

A checklist of what's missing with a link to your secure portal, then reminders at 48 and 96 hours until the file is tagged complete.

Meeting and review reminders

Booked through Calendly or Cal.com? The client gets a confirmation with what to bring, a reminder the day before, and the video link an hour out.

How it works →

Renewal and deadline reminders

Policy renewals, annual reviews and tax filing deadlines go out as utility notices when your system flags them, with a button to book the call.

Payment reminders

Premium due, installment due, invoice overdue: amount, due date and a secure payment link, with one follow-up if it's still open. It stops the moment it's paid.

AI for process questions, not advice

The AI answers which documents you need, how the process works, office hours and how to book. Anything that sounds like advice goes to your team in the shared inbox.

How it works →
Playbook

Consent and record keeping, built in from the first message

In regulated work, how you message matters as much as what you send. Recoverly records each contact's consent source, sends business-initiated messages only as approved templates, honors STOP instantly, and keeps conversations on your firm's number in the shared inbox.

  • Consent at the source. A WhatsApp checkbox on every form, stored with the contact.
  • Utility by default. Reminders and notices written as utility templates, no promotions mixed in.
  • Marketing only with opt-in. Newsletters and offers reach only contacts who opted in to marketing.
  • STOP means stop. Opt-outs are suppressed, not deleted, so a re-import can't re-subscribe anyone.
  • One firm number. Every thread in one inbox, receipts in the log.
Contact · D. Okafor · consent record
Source
Quote form · service messages only
consented
Renewal reminder · utility
delivered 09:15 · read 09:38
read
Newsletter · marketing
skipped · no marketing consent
not sent
Assigned to
Amira K. · renewals team
inbox
Getting started

Live this week

01

Connect your firm's number

Continue with Meta, confirm the WhatsApp Business number clients already use, scan a QR code. The phone app keeps working.

02

Connect forms, calendar and CRM

Forms, your CRM and billing system connect through Zapier or a webhook; meetings through Calendly, Cal.com or any scheduler with webhooks.

03

Set the guardrails, then publish

Add a consent checkbox to every form, limit the AI's guidelines to process questions, set quiet hours, and switch on the reminders.

Templates

Messages that get replies

Use them as-is or edit the copy; Recoverly submits templates to Meta for approval.

Inquiry reply
Missing documents
Meeting reminder · 24h
Policy renewal
Tax deadline
Payment due
FAQ

WhatsApp for finance & insurance, asked and answered

It can be, when it runs on Meta's official Business Platform, messages only people who consented, and keeps records. Recoverly stores each contact's consent source, sends business-initiated messages as approved templates and honors STOP instantly. Your regulator's rules on advice, disclosures and records still apply, so involve compliance before launch.
Add a clearly worded WhatsApp checkbox to your quote, contact and onboarding forms, such as “I agree to receive updates about my application on WhatsApp.” Recoverly stores the consent source per contact. Marketing needs its own opt-in, and a STOP reply opts the client out of everything, permanently.
Every send, delivery and read receipt is logged per contact with the consent source, and conversations stay on your firm's number, not personal phones. Paid plans include the subscribers list with a consent audit trail and CSV export. Recoverly isn't a regulatory archiving system; if you must archive client communications, check with compliance how WhatsApp fits.
No. Its guidelines cover process only: documents needed, how an application works, office hours, how to book. Recommendations, rate questions and complaints go to a person. The AI chatbot only replies to clients who message first; it never starts a conversation.
Many CRMs and agency management systems connect to Zapier or can post a webhook. If yours does, new leads, renewals and payment events can trigger messages with policy and client details filled in. Zapier and webhooks are on Pro; meetings connect through Calendly or Cal.com.
Lite at $19/month covers the reminder and follow-up flows, the AI and the shared inbox. The consent audit trail and CSV export are included in Lite. Pro at $49/month adds Zapier, webhooks and priority support. No message caps; Meta bills template fees at cost. See pricing and the API pricing guide.

Answer first. Keep the record.

Connect your firm's number, add consent to your forms, and let reminders do the chasing while your people give the advice.

Free plan forever 7-day trial on paid plans No message caps Cancel anytime