Plug the leaks between cart and doorstep
Recoverly runs WhatsApp for e-commerce from your own number: abandoned cart reminders, one-tap checks on cash-on-delivery orders, shipping updates, restock alerts and review requests. Shopify stores install the Built for Shopify app in one click; WooCommerce and custom stores connect through the web app with webhooks or Zapier.
Where online stores lose orders they already won
The ad worked and the shopper chose a product. The money leaks out after that, and email is too slow to catch it.
Carts left at checkout
Widely cited industry research puts cart abandonment near 70%. The recovery email lands in a promotions tab, opened days later if at all.
COD orders refused at the door
Impulse buys and fake cash-on-delivery orders get turned away. You pay shipping both ways while the stock sits in a courier van.
Support buried in “where is my order?”
Tracking emails go unread, so customers ask in DMs, email and reviews. Your team answers the same question all day.
WhatsApp automation for online stores, flow by flow
Six ready-made flows with templates, timing and stop rules built in. On Shopify they read your store data directly.
Abandoned cart recovery
Up to three reminders per checkout, each with its own delay and template. It stops the moment they order, and each recovered order is credited to the reminder that won it.
COD order confirmation
Every cash-on-delivery order gets a YES/NO check before the label prints. Answers become Shopify tags, a NO can cancel and restock automatically, and silent buyers get up to two follow-ups.
Order & shipping updates
A confirmation when the order is placed, then shipped, in transit, out for delivery and delivered, each on its own switch. Tracking links fill in from Shopify or Shiprocket.
Back-in-stock alerts
A “Notify me on WhatsApp” button appears on sold-out variants. When stock returns, subscribers hear within seconds, with an optional follow-up a day later.
Review requests after delivery
One ask per order, a few days after the delivery scan, linking to Judge.me, Loox, Google or the product page. Customers who opted out are never asked.
Campaigns to opted-in shoppers
Broadcast drops and sales to subscribers, recent customers, repeat buyers or recent abandoned checkouts, filtered to opted-in contacts and sent in paced waves.
Roll out WhatsApp for e-commerce in one afternoon
Start with the messages customers expect, then add the ones that sell. Order and shipping updates are utility templates, which Meta prices at a fraction of marketing rates (see how). On Shopify, the Recoverly app reads carts, orders and fulfillments directly, so each step takes minutes.
- 1 · Order confirmation. The receipt customers actually open, and a thread they can answer.
- 2 · COD check. YES/NO before the label prints, if you offer cash on delivery.
- 3 · Shipping milestones. Shipped and out for delivery at minimum; delivered sets up the review ask.
- 4 · Cart recovery. 30 minutes, 2 hours, 24 hours. Save any discount for the last one.
- 5 · Restocks, reviews, then campaigns. Broadcast to repeat buyers once opt-ins build up.
Live this week
Install and connect your number
Install from the Shopify App Store, then connect your store's WhatsApp number through Meta's signup. Your phone's WhatsApp Business app keeps running alongside it.
Switch on the core flows
Order updates, COD confirmation and cart recovery come with ready-made templates, and your store data syncs on its own.
Grow the list, then broadcast
Turn on the free chat widget and opt-in popup, collect consent at checkout, then send your first campaign.
Messages that get replies
Use them as-is or edit the copy; Recoverly submits templates to Meta for approval.
WhatsApp for e-commerce, asked and answered
Also built for
Close the gap between cart and doorstep.
Install the Shopify app, connect your number and switch on cart recovery, COD confirmation and order updates today.